Brand Health Index
It is simply the ratio of positive to negative statements in a given time period. The formula is following:
BHI = number of positive mentions / (number of positive + negative mentions)
Updated about 3 years ago
It is simply the ratio of positive to negative statements in a given time period. The formula is following:
BHI = number of positive mentions / (number of positive + negative mentions)
Updated about 3 years ago